S2:E5 – Advertising at Google Sissie Hsiao - The Women in

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Sissie welcome to The Women in Tech Show. But Sissie Hsiao, who became general manager and VP of Google’s advertising business across apps, video and display in September, likes to ponder how bigger, more disruptive ideas could create more long-term impact. “I’m always thinking about taking a bigger leap and a bigger risk,” she said. After recently speaking at Google I/O about the rapidly expanding world of apps, we sat down with Sissie Hsiao, VP of Google’s mobile app advertising division, who spends her days helping developers build sustainable apps businesses.

2021-04-07 Sissie Hsiao is the Vice President of Google's mobile app advertising division and an innovator at heart. Her areas of expertise include building a global business leading both the advertiser and publisher facing components of in-app advertising, as well as providing leadership … 2019-08-08 If Sissie Hsiao filed recent patent applications under another name, spelling or location then those applications could be listed on an alternate page. If no bibliographic references are listed here, it is possible there are no recent filings or there is a technical issue with the listing--in that case, we recommend doing a search on the USPTO.gov website. 2020-09-21 2021-04-09 Sissie Hsiao, VP of Display, Video and App Advertising at Google, explained what digital advertising is and its workflow. We also talked about the role of Machine Learning in advertising and tackling invalid activity.

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Contact All American Speakers Bureau to inquire about speaking fees and availability, and book the best keynote speaker for your next live or virtual event. Sissie Hsiao will now lead Assistant product and engineering at Google. Previously, she was a lead of display, video, app advertising at Google.

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Aug 4, 2020 Sissie Hsiao AdMob, Google Ads. Whether it’s to join the latest multiplayer craze or dive back into an old favorite, user interest in gaming worldwide continues to rise as people spend more time at home. Sissie Ling-le Hsiao has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO). View Sissie Hsiao's business profile as Vice President, Product For Mobile App Advertising at Google Inc.. Find contact's direct phone number, email address, work history, and more. What is Awesome Gals?
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Her areas of expertise include building a global business leading both the advertiser and publisher facing components of in-app advertising, as well as providing leadership … 2019-08-08 If Sissie Hsiao filed recent patent applications under another name, spelling or location then those applications could be listed on an alternate page. If no bibliographic references are listed here, it is possible there are no recent filings or there is a technical issue with the listing--in that case, we recommend doing a search on the USPTO.gov website. 2020-09-21 2021-04-09 Sissie Hsiao, VP of Display, Video and App Advertising at Google, explained what digital advertising is and its workflow.

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Google estimates that publisher share at more than 69%, per a June 23 corporate post from Sissie Hsiao, an advertising vice president. Nicole Perrin, an analyst with eMarketer, said her shop’s Google launched Trial run ads , a platform that allows users to explore applications in a test version before downloading them. The aim of the product is Google Advertising GM Sissie Hsiao Is Planning For The Next ‘Jump Forward’ Sarah Sluis : Is the idea of campaign automation that you pioneered with Universal App Campaigns expanding beyond apps? Sissie Hsiao is a VP of Product at Google leading global display, video, and app advertising businesses.

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S2:E5 – Advertising at Google (Sissie Hsiao) By The Women in Tech Show. Google’s main source of revenue is digital advertising. Sissie Hsiao, VP of Display, Video and App Advertising at Google, explained what digital advertising is and its workflow. We also talked about the role of Machine Learning in advertising and tackling invalid activity. 2020-10-23 · Google estimates that publisher share at more than 69%, per a June 23 corporate post from Sissie Hsiao, an advertising vice president.

SH: Google GM and VP of apps, video and display Sissie Hsiao will speak at AdExchanger’s upcoming Industry Preview conference in New York on Jan. 28-29, 2020. Google is known for making methodical changes with long roll-out periods. But Sissie Hsiao, who became general manager and VP of Google’s advertising business across apps, video and display in Continue reading » Google GM Sissie Hsiao Is Planning For The Next ‘Jump Forward’ Google GM and VP of apps, video and display Sissie Hsiao will speak at AdExchanger’s upcoming Industry Preview conference in New York on Jan. 28-29, 2020. Google is known for making methodical changes with long roll-out periods. Sissie Hsiao has filed for patents to protect the following inventions.